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Second Nature
Train sales teams with life-like AI role plays using Second Nature. Improve discovery calls, cold outreach, and objection handling while reducing onboarding time and boosting performance.
About Second Nature
Sales Training Powered by AI Role Play
Second Nature is a sales training platform that uses conversational AI to simulate real sales conversations. With interactive role plays, sales teams can practice pitches, handle objections, and improve discovery skills in a safe, controlled environment.
A Virtual Pitch Partner That’s Always Available
Whether you’re onboarding new reps or upskilling experienced ones, Second Nature offers 24/7 access to realistic training scenarios. The platform acts like a live training partner, guiding users through each conversation and providing instant feedback to help them improve.
How Second Nature Works
Simulated Sales Conversations
Sales reps interact with AI avatars that mimic real prospects or customers. These simulations include cold calls, discovery meetings, and objection handling sessions, helping reps develop confidence and fluency.
Personalized Training with Real Content
Second Nature allows teams to upload their own materials—like pitch decks, training videos, or customer support scripts—so the AI can generate relevant role plays. This ensures training aligns with real-world messaging and workflows.
Key Features of Second Nature
Instant Feedback and Scoring
After each session, sales reps receive detailed scoring and actionable feedback. The system evaluates performance based on criteria like tone, objection response, and product knowledge, helping reps pinpoint areas to improve.
Customizable Avatars and Templates
Teams can choose from a library of sales templates or create their own training simulations. Avatars can be tailored to match specific customer personas, making each role play highly relevant and immersive.
Use Cases Across Industries
Built for Sales, Support, and More
While Second Nature is primarily used by sales teams, it’s also suitable for customer support, HR, and onboarding. Any department that benefits from clear, confident communication can train using the platform.
Industry Applications
Companies in insurance, tech, telecom, banking, and education use Second Nature to boost productivity and performance across distributed teams. Whether reps are remote or in-office, training is always accessible and consistent.
Benefits of AI-Based Sales Training
Reduce Onboarding Time
New hires ramp up faster by practicing real conversations from day one. Second Nature helps shorten onboarding cycles and improves time-to-productivity.
Increase Sales Effectiveness
With repeated practice, reps become more confident in handling complex conversations. This leads to more successful calls, better qualification, and higher close rates.
Easy Integration and Scalability
Train Any Team, Anywhere
Second Nature is cloud-based, making it accessible from any device. Teams can scale their training programs without the need for in-person coaching or large training sessions.
Track Progress Across Teams
Managers can monitor individual and team performance through the dashboard, helping identify top performers and areas that need more focus. Metrics like completion rate, proficiency scores, and improvement over time are all tracked automatically.