Delve AI

About Delve AI

Enhance Your Marketing Strategy with Delve AI

Delve AI is an innovative AI tool that empowers businesses to create data-driven buyer personas for their own company and their competitors. With options like Live Persona, Social Persona, and Competitor Persona, Delve AI delivers valuable insights into audience behavior, segments, and evolution.

Delve AI's Persona Creation Options

Live Persona: Website Insights

Using Google Analytics data, Live Persona generates detailed personas for your website, providing a deeper understanding of your digital customers.

Social Persona: Social Media Analysis

The Social Persona option creates personas for your social media audience, offering high-quality market research and rich insights from social networks.

Competitor Persona: Competitive Intelligence

Competitor Persona allows you to create personas for your competitors using Delve AI's intelligence data, refining your ideal customer profile and uncovering your competitors' strategies.

Industry-Specific Insights for B2B and B2C Businesses

Delve AI provides industry-specific insights for both B2B and B2C industries, enabling businesses to gain clarity on their audience and leverage group and user-level views for actionable insights.

Key Features of Delve AI

1. Automatic Segmentation: Delve AI uses data such as demographics, values, and hobbies to sort information into primary, secondary, and tertiary personas.
2. Competitor Analysis: Refine your ideal customer profile with competitor data and combine it with insights from your desirable segment.
3. User Journeys: Analyze sample user journeys to understand drop-offs and bottlenecks, refining customer experiences.
4. Automatic Updates: Keep personas updated automatically and detect changes in consumer behavior.
5. Data Filters: Create personas for specific products, services, categories, regions, channels, or social networks.

Summary

Delve AI is a game-changing tool that revolutionizes marketing strategies by providing data-driven buyer personas for businesses and their competitors. With features like automatic segmentation, competitor analysis, and user journeys, Delve AI offers invaluable insights into audience behavior, segments, and evolution. Transform your marketing efforts and gain a competitive edge with Delve AI's powerful and user-friendly platform.