Phrasee

Phrasee ayuda a las marcas globales a crear, optimizar y personalizar mensajes de marketing a gran escala mediante la generación de lenguaje impulsada por IA y adaptada a la voz de su marca.

Ir a la IA
Phrasee cover

About Phrasee

What is Phrasee?

Phrasee is an AI-powered brand messaging platform built for enterprise-scale marketing. Its proprietary technology, known as Jacquard, helps businesses generate and optimize language for emails, SMS, push notifications, and other digital channels. Phrasee focuses on high-volume, high-quality content creation that aligns with brand identity.

Built for Consistency and Performance

Unlike generic content tools, Phrasee is designed specifically for marketing communication. It produces thousands of on-brand message variants in seconds, ensuring consistency while maximizing engagement and conversion across channels.

Cómo funciona Phrasee

The Jacquard Architecture

Jacquard es la plataforma propia de Phrasee que combina generación de lenguaje, análisis predictivo y optimización de mensajes. Está impulsada por IA personalizada, optimizada por lingüistas computacionales para lograr precisión regional y específica para cada marca.

Sistema de mensajería multimotor

Phrasee integrates four core engines into its platform:

  • Generation Engine for high-volume content creation
  • Performance Prediction Engine for identifying likely top performers
  • Motor de optimización para pruebas y mejoras en tiempo real
  • Personalization Engine for crafting individual-level communications

Messaging Solutions for Modern Marketing

Core Platform for Brand Messaging

This foundation includes purpose-built architecture and calibrated AI models, delivering scalable, brand-safe content across all marketing channels. It boosts performance through predictive insights without sacrificing brand tone or compliance.

Complemento de optimización de audiencia

This package layers in testing and learning capabilities, allowing real-time adaptation of campaign messages. It supports continuous performance improvements that outperform human-crafted control messages over time.

Personalized Campaigns at Scale

Las Campañas Personalizadas permiten a los profesionales del marketing enviar mensajes únicos y contextualizados a miles de destinatarios, a gran escala, manteniendo la coherencia de la marca y el cumplimiento legal. Esto es ideal para programas de CRM, fidelización y marketing de ciclo de vida.

Why Brands Use Phrasee

Proven Performance Results

La IA de Phrasee supera constantemente a los mensajes generados por humanos. Las campañas obtienen mayores tasas de apertura, interacción e ingresos gracias al uso de los motores de predicción y optimización de Phrasee para refinar el contenido dinámicamente.

Designed for Global Marketing

Its linguistically calibrated models ensure content resonates across different languages and regions. Enterprises operating in multiple countries rely on Phrasee to maintain their messaging quality and compliance standards globally.

Casos de uso en diferentes industrias

E-Commerce and Retail

Retailers use Phrasee to create email and SMS promotions that resonate with customers and drive conversions. The AI ensures message variants remain fresh while staying true to the brand voice.

Travel, Finance, and Telecom

Las industrias con recorridos de cliente complejos utilizan Phrasee para personalizar ofertas, confirmaciones y actualizaciones de servicio a gran escala. La automatización ayuda a reducir la creación manual de contenido y a aumentar la relevancia de los mensajes.

Integración y escalabilidad

Works Within Your Workflow

Phrasee is designed to integrate into your current marketing tech stack, from CRM platforms to campaign management tools. APIs and automation features ensure seamless deployment and ongoing scalability.

Enterprise-Ready Infrastructure

Built for large-scale use, Phrasee can generate thousands of message variants in under a minute and automatically adjust content based on campaign results. This supports continuous improvement and rapid iteration.

Herramientas Alternativas