Wudpecker
Wudpecker combines product analytics and customer feedback in one platform. Track usage, detect churn, and turn insights from interviews, support tickets, and surveys into action.
About Wudpecker
Understand Users From Every Angle
Wudpecker’s Userlens is a next-generation product intelligence platform that blends what users do with what they say. It gives B2B SaaS teams a complete picture of user behavior, product engagement, and customer sentiment—all in one place.
Built for Modern SaaS Teams
Trusted by over 20,000 professionals, Wudpecker is designed to help customer success teams, product managers, and marketers understand their users better, reduce churn, and build better features—based on real data.
What Wudpecker Tracks
What Users Do: Product Analytics
Wudpecker connects to your product analytics stack to reveal real-time usage trends, feature engagement, and customer lifecycle patterns. It makes it easy to identify:
- Feature adoption metrics
- Daily, weekly, and monthly usage
- Early signs of user drop-off
- Cohorts like free, trial, churned, or power users
What Users Say: Feedback Intelligence
User feedback—from interviews, support tickets, surveys, and open-text inputs—is automatically categorized and summarized. This lets your team:
- Pinpoint product pain points
- Surface key requests and recurring themes
- Highlight risks before churn occurs
A Unified View of the Customer
Every Detail in One Place
With Wudpecker, user profiles include product usage patterns, qualitative feedback, and contact details—making it easier to take meaningful, personalized action.
Ready-Made Dashboards
Get instant access to industry-standard dashboards tailored for B2B SaaS. Monitor product health, cohort behavior, and customer satisfaction at a glance—no setup required.
How Wudpecker Works
Step 1: Connect Analytics Tools
Integrate product data sources like Amplitude, Mixpanel, or your internal tools. Wudpecker begins showing user behavior metrics instantly.
Step 2: Sync Feedback Channels
Connect customer feedback sources like Intercom, survey tools, and support tickets to build a centralized insight hub.
Step 3: Start Exploring User Cohorts
Explore dynamic cohorts—like churned, premium, or trial users—along with their feedback and usage data, visualized together for deeper insight.
Built with Privacy & Security in Mind
GDPR-Compliant and EU-Hosted
As an EU-based company, Wudpecker complies with GDPR and uses AES-256 encryption and HTTPS for secure data handling. All customer data remains on EU servers.
Data Governance First
Wudpecker ensures full transparency and secure processing of your data, with dedicated oversight and privacy controls.