Delve AI

About Delve AI

Smarter Persona-Based Marketing

Delve AI is an intelligent marketing platform that transforms raw data into actionable personas. Whether you're a marketer, agency, or ecommerce brand, Delve AI helps you understand your audience deeply and craft strategies that connect, convert, and grow.

AI-Generated Personas from Real Data

Unlike traditional persona creation, which often relies on assumptions or anecdotal input, Delve AI uses data from your website, CRM, and analytics tools to create accurate customer profiles. These AI personas fuel better campaigns, improved product positioning, and more efficient ad targeting.

How Delve AI Works

One Platform, Multiple Persona Types

Delve AI supports the creation of various persona formats, each tailored for different strategic needs:

• Customer Personas from real user behavior
• Website Personas based on site traffic and engagement
• Social Personas drawn from social audience data
• Competitor Personas to benchmark against industry players
• Employee Personas for internal HR and employer branding insights

Automated and Continuous Updates

Once connected to your data sources, Delve AI continuously refines personas in real time. As customer behavior shifts, your insights evolve—ensuring your marketing always aligns with the latest audience trends.

Marketing Strategy Tools That Drive Growth

AI-Powered Marketing Advisors

Delve AI doesn't stop at persona generation. Built-in tools like the SEO Advisor, Social Advisor, PR Advisor, and Sales Advisor provide tailored growth ideas based on persona insights. These features help marketers move from insight to execution without needing external consultants.

Journey Mapping and Content Planning

Using its AI-generated personas, Delve AI assists in crafting customer journey maps and content strategies that resonate with each audience segment. The result: better user experiences and more effective messaging across all channels.

Use Cases Across Industries

For Ecommerce Businesses

Delve AI identifies buyer personas like repeat shoppers, high-LTV customers, and cart abandoners, enabling better segmentation and tailored promotions that improve retention and sales.

For B2B and SaaS Companies

Track organizations visiting your site, identify decision-maker personas, and receive lead generation ideas that match your target ICPs (ideal customer profiles).

For Marketing Agencies

Agencies use Delve AI to deliver data-backed personas to clients, refine campaign targeting, and enhance client reporting with visually rich persona dashboards.

Integrations That Simplify Workflow

Connect to Popular Tools

Delve AI integrates with leading platforms including:

• Google Analytics & Search Console
• Shopify, Salesforce, HubSpot, Stripe
• Klaviyo, Tag Manager, Similarweb
• CSV uploads for custom data

These integrations ensure a fast, seamless setup and a unified view of your audience across tools.

Data Ownership, Privacy & Global Readiness

Full Control and Privacy

All personas and insights are generated from your data, and Delve AI ensures GDPR-compliant data handling. You retain full ownership of your inputs and outputs.

Multilingual Support

Delve AI is accessible to a global audience, with interfaces and outputs available in 16 languages, making it easy to serve international teams and clients.